Sony α7 IV Camera + Lens


The Sony α7 IV is the perfect hybrid camera with innovative photo and video tools. Captures stunning images that can be forwarded and distributed right away. Thanks to it, artists will be able to realize their artistic visions. The Sony α7 IV is equipped with the latest, much more powerful image processor for even better image quality and color reproduction. High processing speed ensures smooth operation of the camera during continuous shooting and data transfer.


Shipping: delivered in 5 – 10 business days (track & trace provided).
SKU: SA7IV Category:



The latest image sensor, processor and AI-based autofocus have been combined with the latest photo and video technology to give users a fresh, dynamic experience. The α7 IV is the perfect hybrid camera for capturing stunning stills and movies, with versatile connectivity for streaming straight from the shooting location.

Newly developed 33.0 megapixel back-illuminated CMOS image sensor: The full-frame Exmor R™ CMOS sensor is distinguished by its speed and excellent image quality. Copper wiring speeds up data transfer and analog-to-digital conversion, while high-speed data readout enables 4K 4:2:2 10-bit recording up to 60p. The sensor also provides better color rendition, low noise throughout the sensitivity range, 15 stops of dynamic range when shooting, and improved AF accuracy and focus stability.

BIONZ XR™ image processor – up to 8 times faster processing: Also featured in the flagship α1 and α7S III models, the BIONZ XR processor boosts processing speeds by up to 8x. It realizes real-time AF data processing, image recognition and image quality correction, greatly increasing the efficiency of video and photo processing. The user interface, networking and file management support is designed to ensure that the operating system is responsive regardless of the current real-time processing load.

4K 60p and 10-bit 4:2:2 sampling possible: The α7 IV gives you impressive movie shooting capabilities. Individual reading of all pixels enables recording in 4K 60p format. If a 4K movie is to be recorded in 30p, 7K full frame oversampling can be used for high resolution and fine detail. The camera allows internal image recording with 4:2:2 10-bit sampling for more natural tonal gradations and greater editing freedom. XAVC HS™ file encoding efficiency is twice as efficient as MPEG-4 AVC/H.264.

Optical 5-axis in-body stabilizer – 5.5 degrees compensation: The α7 IV features a precision image stabilizer with gyro sensors. In combination with image stabilization algorithms, it allows you to extend the shutter speed by 5.5 stops and fully use the potential of the 33.0-megapixel matrix. This in-body stabilization allows you to effectively use a wide range of lenses. When the shutter button is half-pressed, the live view screen displays a stabilized image, which is especially useful for users of telephoto and macro lenses. This function can be combined with the MF Assist and Zoom functions.

AI-powered Real-time Eye AF and real-time tracking: The higher processing power of the BIONZ XR processor has improved Real-time Eye AF and real-time tracking. Thanks to the improved efficiency of face recognition, the accuracy of eye detection has increased by 30%. Faster image processing yields better results when a person or animal is looking up, down, or to the side. The real-time tracking function allows you to point to the desired object and entrust its tracking to the camera, relying on the latest object recognition algorithm and rapid analysis of spatial data in the image processor.

A tilt-adjustable monitor for greater shooting freedom: The side-opening 3.0-inch 1.03-megapixel touchscreen LCD monitor is bright and easy to see outdoors. The 3:2 aspect ratio allows efficient use of the display surface. By adjusting the angle of inclination, you can conveniently use the camera for handheld and gimbal shots, for close-up shots and documentary-style selfies.

High-resolution OLED viewfinder – 3.68 million pixels (Quad-VGA): The OLED Quad-VGA viewfinder resolution of the α7 IV is approximately 1.6 times higher than that of the α7 III. The field of view is 37.3°, and the eye relief is as much as 23 mm. High resolution, improved image quality in the viewfinder and anti-fog and dust resistance (including a significantly higher interior fogging resistance than the α7 III) ensure clear images that are comfortable to view in a variety of conditions.

Connectivity features: The α7 IV is equipped with proven wired and wireless connectivity features for easy image sharing and distribution. The wireless network built into the body supports not only the 2.4 GHz band, but also the 5 GHz band, and enables fast data transfer. Uploading files to an FTP server can be done in the background while shooting. The USB Type-C® connector supports SuperSpeed ​​USB 10Gbps (USB 3.2 Gen 2) data transfer.

Instant live streaming via USB: Starting a live stream is as easy as connecting a computer with a USB cable. There are four output formats to choose from, including 4K for the highest resolution. You can adjust the configuration to the current transmission conditions and devices used, as well as use the function of simultaneous recording to the internal medium. So you have a lot of freedom and flexibility in meeting your needs.

Capacious Z batteries and USB Power Delivery system: The α7 IV is powered by a high-capacity Z-type battery (NP-FZ100). It also works with external power sources such as USB power banks and AC adapters. Battery consumption during outdoor shooting can be slowed down by connecting a high-capacity power bank. For longer recording, you can connect a USB charger or power bank compatible with USB PD power technology to the USB Type-C® port.

Imaging Edge Desktop™ / Imaging Edge Mobile™: Expand your creative horizons with Imaging Edge Desktop and Imaging Edge Mobile. The Imaging Edge Desktop PC application allows you to remotely control photos from your computer, preview the captured image on your computer, preview photos and convert RAW/HEIF files into high-quality final photos. Imaging Edge Mobile uses the α7 IV’s Wi-Fi and Bluetooth® connectivity to provide a host of convenient image capture and sharing functions.